Ubisoft announce E3 2023 attendance

UPDATE: This article is outdated. Ubisoft made a sudden decision on 27th March 2023 to pull out of E3 2023. Read our update here.

Ubisoft has confirmed to Gamesindustry.biz that they will be attending E3 2023. There were some doubts in the air after Ubisoft’s CEO Yves Guillemot dropped a cryptic comment about E3:

If E3 happens, we will be there and we will have a lot of things to show.”
Yves Guillemot, co-founder and CEO of Ubisoft
Yves Guillemot is the co-founder and CEO of Ubisoft

This was a big ‘if’ and many people questioned whether Ubisoft was going to be the next company to drop out of E3, after Nintendo and PlayStation both officially dropped out, and Xbox showed that it was unlikely to attend. E3 had to confirm that the event was still “full speed ahead”.

But it has now been confirmed that Ubisoft will be attending, and should be revealing some exciting new trailers for their upcoming releases. This must be a relief for E3, who have remained optimistic about the event despite all the dropouts, but now have a major gaming company confirmed to be attending.

Ubisoft have kept their cards close to their chest about what they will be revealing at the event, and simply remarked:

“E3 is a special moment for our industry and we are excited to showcase our strong line-up in Los Angeles in June. We are still finalising the details of our plans and look forward to sharing more soon.”

Avatar: Frontiers of Pandora

Avatar: Frontiers of Pandora is a title that will be expected to come up, as the game’s release window was pushed back to April 2023 to March 2024. Therefore, Ubisoft have until March 2024 to release the game, meaning that E3 will be an ideal time to annouce progress, and even a release date.

The game could be delayed further, but to push the game back a second time will be risky, and players will start to question how organised the production of this game really is.

There are some other games on the horizon for Ubisoft, such as their long-running Assassin’s Creed series releasing their newest installment Mirage. The Division Heartland is another title which is in the works, but is unconfirmed for a release date.

Avatar: Frontiers of Pandora trailer snapshot
Avatar: Frontiers of Pandora
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